Archive for March, 2011

See NK newlook at the Smart Jewlery Show, booth #116-118

We’re all set for another fabulous show! This time it’s The Smart Jewelry Show at Chicago’s Navy Pier, happening this weekend April 2-4.  Our Account Executives will be on hand at Booth #116-118 in the Tools, Equipment & Supplies section to introduce you to the NK newlook collection of showcases and retail store fixtures, including their  Ready To Go Solutions.  Come view the collection and see just how easy it is to upgrade your store environment for a cost 40% less than custom.

To set up an appointment with an NK newlook Account Executive during the show or for more information, contact David Hollingshead:

David Hollingshead l l 212.851.6393

STORE PROFILE: Golden Anvil Jewelers

For Golden Anvil jewelry store owner Jonathon Binder, store atmosphere is essential.  As a jewelry industry veteran, Jonathon has recognized that a key factor in a customer’s buying decision is directly related to the look and feel of the store environment, specifically the color, lighting and displays. So when it came time for a store redesign in 2010, Golden Anvil entrusted NK newlook with the task.

Barcelona Showcase with Front LED Lighting. Wenge Finish.

To appeal to its Palm Beach, Florida clientele, NK newlook completed Golden Anvil’s design with a mix of Ready To Go and custom pieces from the Barcelona Collection, finished in a Wenge color palate.  The clean-lined and balanced aesthetic of the Barcelona Collection was the perfect choice to compliment the store’s sleek sophistication and stunning jewelry collection.

But for Jonathon, it was much more than just the furniture pieces and display cases that got his customer’s buzzing.  “The biggest improvement to our jewelry store architecture is the use of LED lighting technology. We incorporated direct spot and flood LED lighting to compliment our in-case LED lighting from NK newlook and we could not be happier,” said Jonathon. “Almost every customer has commented about the immediate difference in the overall feel of our showroom and because of it we have seen an increase in both sales and foot traffic.”

NK newlook plans to continue working with Golden Anvil as it evolves with its customer’s needs.  The affordability, convenience and timeliness of NK newlook’s Ready to Go Solutions will allow Jonathon to easily keep his store updated with the latest designs trends and product technologies to ensure business success for years to come.

Golden Anvil Jewelers
4601 Military Trail Suite 104 . Jupiter, FL 33458

Visit NK newlook at the Atlanta Jewelry Show, March 5-7

It’s that time of year again: the start of show season! We’re busy getting ready for this weekend’s Atlanta Jewelry Show at the Cobb Galleria and we know a lot of you are, too. For those of you attending the show, be sure to stop by our booth to say hello! View both our Ready to Go and Custom Made furniture pieces and see exactly why we’ve become the leader in jewelry showcase manufacturing. Our NK newlook team will be available throughout the show to tour you through the many fixture options available to help you elevate your store design to the next level. Not only can we create a rewarding shopping experience for your customers, but also for your bottom line.

Join us at Booth #505-604 to learn more about our high-quality, innovative and diverse collection of jewelry showcases!  We look forward to working with you to help you achieve your dream store!

To set up an appointment with an NK newlook Account Executive during the show or for more information, contact David Hollingshead:
David Hollingshead l l 212.851.6393